blue (r)

BLEU®, a French clothing brand founded in Marseille, draws its inspiration from its many years of experience in the Bleu de Chine trade. The brand is distinguished by its creativity and authenticity, born from a clever blend of ideas, supported by modern needs and aesthetics. This approach gives each piece a unique character. The BLEU® philosophy is to offer durable, quality clothing in a timeless style. Inspired by the aesthetic of workwear, the collections combine elegance and functionality, offering a clean silhouette for all occasions. BLEU® harmonizes tradition and modernity, with a constant attention to detail and quality.